Logo Design – Visual Identity
Year
2025
Industry
Corporate Events
Client
District 4 Small Business Expo 2025
Project Overview
The District 4 Small Business Expo 2025 is an annual community event dedicated to supporting and promoting local entrepreneurs. It brings together small business owners, residents and partner organizations to encourage growth, visibility and collaboration.
Service Offered
Designed the full visual identity for the 2025 edition of the expo
Created a bold, energetic theme highlighting entrepreneurship and community growth
Produced graphics for marketing, digital promotion, signage, and event collateral
Developed a cohesive look that elevates the event’s professionalism and visibility
Ensured all visuals aligned with District 4’s mission to empower local businesses
Brand Values
Economic empowerment
Community collaboration
Innovation and entrepreneurship
Local pride and growth
Accessibility and opportunity
Target
Small business owners across District 4
New entrepreneurs and startup founders
Local residents interested in starting or growing a business
Vendors, exhibitors, and community partners
Organizations supporting business development
Our Approach
Built a vibrant and modern visual system that feels energetic and business forward
Mixed strong typography with clean layout elements for clarity and impact
Used visual cues that highlight opportunity, connection, and local progress
Designed assets adaptable for both digital campaigns and on site branding
Ensured the identity appeals to a broad audience while staying rooted in District 4
Outcome
A unified brand presence that elevated the expo’s visibility and professionalism
Strong promotional materials that helped drive engagement and attendance
A flexible identity system that can be reused or expanded for future editions
A polished, community centered event identity that reflects District 4’s commitment to growth